Look at what we got here. Just received my very own Encom Group 7 Clearance badge in the mail, complete with my gorgeous mug shot. If you have been following the Tron Legacy viral marketing, you’d notice that they have been using sites and games to have us join the revolution. The last viral marketing showcased a puzzle game involving you to guess the game. You can check out the link and answers on my Tron Legacy image post. The badge came inside a package from Flynn Lives along with a message.
Dear “Encom employee”
I’ve been cranking out these badges in my workroom (behind Arcade Aid). Well, you don’t know the half of it.
I’ve also been working my magic on the Encom system so that you can access it using the unique ID number on your badge. Your password is the same one you use over at FlynnLives.com – please note: only this password/ID combination will work (as I said – workin’ my magic, but that’s the furthest my magic can go).
This is the hardest I’ve worked since the first time I beat Astro-Gunner back in ’87 (I was on the machine for three days straight – still have the calluses to prove it). Time to take a break and… play some Astro-Gunner.
–Zack
Now on the badge is a QR code. Camera phones with the right apps can read the information. I scanned it with my Mytouch and it came up with www.encominternational.com/login.aspx.
Once logged in, you’ll see a typical company profile, with email access on the top right. The emails contain some non-work and work-related emails, including an email from Alan Bradley, the creator of the program Tron.
Here’s something interesting. The main intranet home page talks of Encom preparing for a press conference less than three weeks away with the help of the “west coast affiliates.” This sounds like Wondercon in San Francisco to me, since I know that Disney will be there to promote Prince of Persia and Toy Story 3. We’ll keep you posted, since we’ll be attending Wondercon on April 2nd to the 4th.
Update: March 25, 2010
IGN has an interview with Alan Bradley, executive consultant for Encom, talking about the upcoming San Francisco conference coming up. He points to this press release at encominternational.com, with this juicy tidbit, “Alan Bradley will take the stage at 8pm in Justin Herman Plaza on April 2 to unveil the next generation in Encom innovation.”
The Justin Herman Plaza is just a mile northeast of Wondercon at the Moscone Center South. Seems like you don’t have to register at Wondercon to check out this event.
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Kichiguy
Mar 18, 2010 -
Interesting. Looks like their marketing team had some fun.
El Payo
Mar 18, 2010 -
Hey,
Just got my ID badge as well. I noticed that once logged in, the page is “yours” – name at the top, etc. Wonder if we’ll be getting personal emails to our “Encom Employee” inbox.
Assyria20
Mar 18, 2010 -
Wow, Disney is really getting serious with this viral marketing.
Dropkick
Mar 18, 2010 -
Sweet. Just Finished the Arcade Aid game. Can’t wait for my badge.
Tr2ff
Mar 23, 2010 -
So, is everyone else in Accounts Payable?
Yuck! (Killer party, btw 🙂
Reboot
Mar 24, 2010 -
I got my badge awhile ago. This is a really good marketing campaign for this movie, definitely something fans of the movie would enjoy following(like myself).
Reservoired Dog
Mar 25, 2010 -
I hope my Encom Badge comes in before Wonder Con