Just like Hitler, Constantin Films, the German film production company, and YouTube have been targeting a select group…of videos. The victims are the Hitler “Downfall” parody videos, a meme that involves a clip from the movie Downfall, made by Constantin Films themselves, where Hitler reacts to current events with the help of altering the original subtitle. The tamer the event, the funnier it is. For Xbox Live fans out there, the “Hitler on Xbox Live” is recommended. They have a Downfall parody video for almost anything including “Hitler Finds Out Michael Jackson is Dead”, “Hitler Wants Fedor to Fight in the UFC”, “Hitler on the Apple’s Ipad”, and “Hitler Gets Mad at Twitter”.
YouTube has a fingerprinting protocol Content ID that fishes videos for certain data and takes them down, and the new ones are being blocked instantly. Constantin Films should know that with the help of these memes, their movie has gotten more popular and people who didn’t know this movie existed will now want to check it out. But that’s not what Moszkowics, Constantin’s head of film production, thinks.
“We haven’t seen any impact — positive or negative — on DVD sales for ‘Downfall,’ ” he said. “It is a very successful film, and it remains so. And I don’t know of any study that has shown that a popular movie meme has had a positive effect on sales. … It has been very good business for Google and YouTube, but we haven’t seen any change.”
Now thanks to the internet, I present to you, “Hitler Reacts to the Hitler Parodies Being Removed from YouTube”.
Source: The Hollywood Reporter
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